Digital Campaign / Branding / Art DirectionBoxLockBoxLock is an innovative company that has developed a unique “smart padlock” for packages delivered to your home. They asked us to help them refine their brand and design a set of quickly executed digital ads.
Creative Concepts
Brad A. Ruffkess, Founder“Primary Theory helped us quickly find fresh ways of applying our brand assets in different channels, improving the effectiveness of those communications while further codifying our standards.”