Business credibility

begins with branding.

We’re an award-winning branding studio that helps

you make an impactful first impression. Let’s talk

How to engage with us.

Three simple ways to bring your project to life.


In One Call
Every business encounters questions and hurdles that can hinder the ability to move forward. A quick call can provide clarity and solutions to keep you from getting derailed. (First 15 min are free)
+ Naming clarity
+ Brand Identity questions
+ Refining niche


In One Or Two Months
We discover your unique traits and create your overarching identity: From the logo to the visual style guide, we equip you with the tools to successfully launch as an authentic brand from day one. (Starting at $3.5K)
+ Brand Strategy 
+ Logomark
+ Visual Identity


In Two or Three Months
This is for the business that needs an ecosystem of support to launch or relaunch their brand. Our branding process is expanded to encompass additional web design and strategy needs. (Starting at $5K)
+ Brand Strategy 
+ Logomark & Visual Identity
+ Web Design

“Working with Jeromie on our branding journey was like putting on glasses for the first time: Everything became clearer, had more focus and appeared more colorful.”


John Thomas, Founder at ELEMENT CPAs

Hi, let’s talk.

Are you ready for your brand to clearly communicate your story and drive more engagement?  Let’s make that happen.


Please fill out the form, send us an email or give us a call to tell us more about your next project.

(678) 813-6044

    Work directly with Jeromie, an award-winning brand specialist.

    Jeromie, the founder of Primary Theory, has worked closely with clients to provide strategic and creative direction for over 20 years. He uses a mix of experience, intuition and collaboration to create award-winning work that helps clients transform complex messages into compelling and emotionally engaging stories. 


    A quick chat can provide the clarity you need for your next project.